CMO Summit | May 17, 2016 | New York, NY, USA

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FedEx Freight Box – Simplifying the complex world of Less-Than-Truckload shipping through customer centered product design

Think Tank - 9:40 am - 10:10 am

LTL customers today have to determine the price of shipping through the complex National Motor Freight Classification system. In addition to the cumbersome pricing mechanism, customers often do not understand proper packaging and where and how to source the correct equipment to successfully navigate the Less than Truckload industry. By leveraging customer centered design, FedEx Freight has developed a simplified pricing and packaging solution that demystifies Less-Than-Truckload shipping.

Presented by:

FedEx

Mike Rude, Managing Director - Freight Solutions Marketing, FedEx View details

 
 

Required Qualifications for Speakers:

  • Senior level decision maker of a major organization - i.e. SVP, C-Suite, EVP
  • Executive level experience within a major institution with a direct and relevant focus

* I have read and meet the required qualifications for CMO Summit speakers

Invitation response deadline: May 3rd, 2016

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FedEx Freight Box – Simplifying the complex world of Less-Than-Truckload shipping through customer centered product design

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